Facebook is aiming to provide a in a practice to sanitize its platform and protect the intellectual property rights.
In this practice, the Mark-Zukernberg-led company released its transparency report of the second half of 2020 detailing how much pirated content was deleted last year from facebook.
As per company, majority of the pirated content from Facebook and Instagram between the time frame July to December 2020 has now been deleted.
Of about 9,822,070 (77.9%) copyright content pieces on Facebook and 2,170,529 (59%) on Instagram were removed proactively.
In addition to this, 335,765,018 (99.7%) of counterfeit content from Facebook and 2,696,272 (82.8%) from Instagram counterfeit content were also removed.
Previously, Facebok added tools to block links to torrent pages like Pirate Bay shared on its platform. For the purpose of curbing the spread of copyright content, Facebook is using home-backed tools called Right Managers and Commerce Ads & IP Tool.
Right Managers are for the removal of images, videos and files on Facebook if they are found infringing the copyright.
The second tool is to search across Facebook ads and Markplace to report on any copyright infringement.
Facebook also uses a third party tool called Audible Magic that helps them in content identification.
Internet provides people opportunity to showcase their talent on the global world. However, some people sail other boats.
This is why social networks, video sharing services, and any streaming platforms have their automatic systems. For example, the popular YouTube Content ID on You Tube flags any copyright video and audio present on this social media platform.
In case a uploader is found spreading copyright content, he/ she either has to remove it or share a chuck of their revenue with the right holder.
These automated systems may run into an error. So, the uploaders are provided an opportunity by such platforms to dispute the claim as well.
